IMAGE FILM - A MUST, LIKE JEANS IN THE CLOSET?
Crime scene website: Many companies now dispense with long texts and instead use the benefits of an image film. The right decision for customer acquisition? The image film – today a must, like the jeans in the closet?
We say YES! Moving images combine text, music and images, creating a multidimensionality that appeals to our senses in a complex way. Outstanding is the fact that moving images are easier for the human brain to grasp than long and convoluted texts. Emotions are aroused in the viewer, associations arise and a lasting impression remains.
Serious, sympathetic or sensual? Traditional or future-oriented? The feeling that remains with the viewer should not be left to chance, but should be congruent with your company and brand. The company philosophy should be communicated authentically and entertainingly to potential customers or employees. A good image film presents a product and its development process in a short time in an informative and exciting way. Corporate values and goals should be communicated clearly and confidently. Depending on the content, animated graphics can also be used, Motion Design or a mixture of real images and 2D-/3D-Animationen.
STRONG COMPANY - STRONG IMAGE FILM
High quality is the main characteristic of a strong image film. Why don’t you also deliver high quality with your service or product? We as a professional film production, have everything at hand with our professional know-how, our team of experts and high-quality equipment to put your company in the right light. You contribute yourself, your ideas and interests – we take care of everything else. Starting with planning, development, post-processing and marketing, you benefit from our decades of experience. Small and medium-sized companies in particular also benefit from an image film. The production costs as well as the effort are adjusted to the available budget and an ROI is determined. In this way, we ensure that you achieve an optimal performance-price ratio with your image video. What does an image film cost? How do I create an image film? We will be happy to answer these questions on the phone. Here you can find some image films that we have already realized for well-known customers:
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More InformationFrequently asked questions about image film production
What is an image film and what do I need it for?
An image film presents your company, your values and your vision in an emotional and authentic way. It creates trust with customers, strengthens your brand and helps with recruitment. Image films are used on your website, social media, trade fairs and in presentations - wherever you want to make a strong first impression.
How much does a professional image film cost?
The costs for an image film start at around €3,000 for a simple production and range up to €25,000 for elaborate productions with several days of filming, actors, drone shots and 3D animations. The price depends on: Number of shooting days, locations, team size, post-production effort and desired video length. We will be happy to provide you with an individual quote.
How long should an image film be?
The optimum length is between 90 seconds and 3 minutes. We recommend 60-90 seconds for social media and 2-3 minutes for the website. Longer formats (5-10 minutes) are suitable for trade fair appearances or if you want to provide very detailed information. We can advise you on the ideal length for your objectives and platforms.
What is the difference between image film and advertising film?
An image film presents your company holistically (values, team, philosophy) and aims to build long-term trust. A promotional film specifically advertises a product or service with a clear call-to-action and is often shorter (15-60 seconds). Both formats have their justification - we help you to choose the right format for your objectives.
How does the production of an image film work?
1st briefing & conception (1-2 weeks): We get to know your company and develop the story. 2. pre-production (1 week): Script, storyboard, location scouting, casting. 3. production (1-3 days of shooting): Professional shoot with our team. 4. post-production (2-3 weeks): Editing, color grading, sound design, animation. 5. final approval & delivery in all desired formats.
Do I have to appear in front of the camera or can you organize actors?
Both are possible! Many customers want to show their own employees in an authentic way - this often makes the most credible impression. We coach your team professionally for the shoot. Alternatively, we can provide professional speakers or actors from our network. A mixture is also possible.
In which formats do you deliver the finished image film?
You receive your image film in all common formats: Full HD (1920x1080) or 4K (3840x2160) for websites and presentations, optimized versions for YouTube, LinkedIn, Instagram (9:16 vertical), Facebook and various lengths (teaser 30 sec., main film 2-3 min., long version). All files are available for unlimited use.
Can I have the image film updated at a later date?
Yes, we archive all project files for at least 2 years. This allows us to make text updates, add new scenes or adapt the film for new platforms. Many customers book an update after 1-2 years to incorporate the latest developments - often cheaper than a new production.
STARTER
- ✓ 90-120 seconds movie
- ✓ 1 day of shooting
- ✓ 1 Location
- ✓ Concept development
- ✓ Professional cut
- ✓ Color grading
- ✓ Royalty free music
PROFESSIONAL
- ✓ 2-3 minutes movie
- ✓ 2 days of shooting
- ✓ 2-3 locations
- ✓ Drone recordings
- ✓ Professional speakers
- ✓ 2D animations
- ✓ Sound design
- ✓ Social media versions
PREMIUM
- ✓ 3-5 minutes movie
- ✓ 3+ shooting days
- ✓ Several locations
- ✓ Professional actors
- ✓ Elaborate 3D animations
- ✓ Green screen studio
- ✓ Composed original music
- ✓ Multilingual versions
*All prices are exclusive of VAT. Individual offers on request.